Irregular Choice

Irregular Choice shoes give you an individual and original design touch that you just wouldn't get with most other shoe brands. Created in 1999 by the designer Dan Sullivan, over the last 10 years the Irregular Choice footwear range has developed into one of the UK's most exciting shoe and boot design companies with a unique and beautiful range, that includes shoes such as the 'can't touch this' shoe, the Irregular Choice Flick Flack shoe or the Mrs Lower Irregular Choice shoe, which are just some of the brand's increasingly iconic shoe range.

The Irregular Choice brand now has three stores, the original, home store located in Brighton, as well as two other top stores one in New York's Nolita area and the other in London's Carnaby Street but there are also online stores to make available the range of Irregular Choice UK wide. The Irregular Choice brand has also recently collaborated with some of the hottest properties in the world of fashion and design, for example with Heatherette, Akomplice and Emma Bell, all of which means that each new collection is continuously improving and breaking new ground.

The footwear range with Irregular Choice shoes, boots and now handbag lines covers an original, inspiring range giving a choice of items that will instantly update and give a contemporary touch to any style or outfit. The Irregular Choice brand has created a distinctive, niche market that offers stylish and must have, but also affordable shoes and boots, that anyone would want to have in their wardrobe.